Website Authority Guide
Learn how to build, maintain, and protect your website's authority in an increasingly competitive search landscape.
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Powered by Moz APIDomain Authority
Page Authority
Spam Score
Ahrefs DR
Total Backlinks
DoFollow
NoFollow:
Keyword Difficulty
The Three Dimensions of Authority
"Authority isn't just about links anymore. It's about being the most helpful resource for your users."
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1
Topical Authority
Covering a subject so comprehensively that search engines see you as an expert on that entire category.
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2
Link Authority (DA/DR)
The traditional metric based on the number and quality of external websites linking to you.
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3
User Intent Authority
How well your site satisfies the searcher's query. High bounce rates can kill your perceived authority.
The Road to DA 50+
Average timeline: 12-18 Months for Organic Authority